Who is Novo Foote
Foot odor and sweaty feet are problems most of us face, yet few talk about them. After a long day in closed shoes or a tough workout, it’s easy to feel self-conscious about that lingering smell. We’ve spoken to busy professionals, parents, athletes, and students who’d rather keep their shoes on at home than reveal smelly feet – and we get it. Those moments of doubt can chip away at your confidence.
During a business trip, Morgan stayed at a guesthouse run by a kind elderly woman. Morgan noticed that every morning the woman would rub her skin with a plant. Curious, Morgan asked her why, and she explained what ginseng was and its uses.
Morgan suddenly realized he had a solution to his foot odor problem. So, Morgan began researching how to use ginseng to solve the problem. After several years of effort and experimentation, socks containing ginseng essential oil were finally developed.
From the very beginning, safety and trust have been Novo Foote’s priorities. Our formulas are free from heavy metals, parabens, or synthetic fragrances — only clean, natural ingredients make the cut. Every batch is tested by experts for skin compatibility. We want you to feel cared for and secure: apply our product at home, at work, or on vacation, and know it’s gentle on sensitive skin. Over time, customers tell us how relieved they are to finally have a solution that works without irritation. That’s the warmth and integrity behind our brand: we truly care about your comfort. Because when your feet are fresh, the peace of mind you get is priceless.
Our promise is simple: lasting freshness and confidence for everyone. No gimmicks, no embarrassment — just science-backed foot care rooted in nature. If you’ve ever felt “finally, someone understands this problem,” we hope this is the solution you’ve been waiting for. Everyone deserves to step out feeling fresh and sure-footed, and we’re here to make that happen.